Hello,
I’m a Principal UX/UI Designer based in Regina, SK. Originally from the beautiful countryside of Wales in the UK. I strive to deliver engaging, digital experiences through meaningful, human-centered storytelling.
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Design Process
Over the past 15 years, I have worked within various design methodologies and systems; however, more recently, I have been working exclusively within the Salesforce Lightning Design System, utilizing a Salesforce-specific design methodology. Previously, I utilized the Google Design Sprint methodology, combined with Human-Centered Design and the Laws of UX, within the Human Interface Guidelines and the Material Design System.
Manifesto
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Research
Understand the market, define the audience, and ideate potential solutions via User and Stakeholder interviews, Persona building, User flows, Site maps, Heuristic evaluations and exercises where the outcome determines a desirable product goal.
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Product Design
Define the solution, create a project roadmap, establishing architecture, Wireframes, Mock ups and Hi fidelity UI designs of the product. Consisting of frequent checkbacks with the stakeholders, clients and team alike.
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Testing
Establish usability, meet accessibility needs and ensuring delivery of the solution. Including Developer meetings, Design walk-throughs’ and QA check-in’s throughout the build process. Also knowledge transfer meetings with Educational designers/facilitators.
Recent Work
Lets Chat
simonapmaldwyn@outlook.com
(306) 519-1324